GS Worldwide Entertainment executed one of the most important internal event of ICICI Bank, which was the 5th ICICI Customer First Awards 2009. The award function was scheduled on 30th September 2009 at Sahara Star, Mumbai. The event was attended by Mr. K. V. Kamath, Chairman ICICI Bank and Mrs. Chanda Kochhar, MD and CEO, ICICI Bank, who also gave speech on customer services in India.